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Our Work & Impact

Comprehensive portfolio of strategic campaigns, creative executions, and measurable results. From global brands to purpose-driven organizations, explore how we've helped clients achieve their communication goals through authentic storytelling and data-driven strategies.

Year One by the Numbers

300+ creators and 50+ senior collaborators aligned to one mission.

We built an elastic team that mirrors every province we serve. The collective spans social strategists, experiential producers, community organisers, and on-the-ground fixers.

Provinces touched

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Creator Collective

A national team of creators keeps every story rooted in lived experience.

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Active creators across nine provinces

Expert Freelancers

Senior strategists and producers are on standby for any PR moment.

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Producers, strategists, and fixers on call

Campaign Reach

Narrative-rich activations drove millions of impressions in Year One.

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Organic & boosted impressions this year

Positive Sentiment

Community-first storytelling produced measurable goodwill.

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Lift across priority platforms

Who we serve

Connected persona network

In our first year, we've built a creative collective spanning all nine provinces of South Africa. From emerging founders in Limpopo to established brands in Gauteng, our network represents the true diversity and dynamism of African entrepreneurship and creativity.

Founders & Creatives

Story-first launches, thought leadership, and editorial positioning.

Launch runway - 90-day comms sprints

Speakers, Coaches, and Personal Brands

Authority-building content, talent decks, and media training.

Booking packets - Reputation labs

Community Organizations & Movements

Coalition messaging, policy briefs, and donation journeys.

Advocacy kits - Volunteer mobilization

Media Personalities and Advocates

Narrative development plus crisis coaching for high-visibility talent.

War rooms - Social listening

Timeline

The AlignSA Journey

Before The AlignSA Journey—key milestones that shaped the agency.
2023

The Meeting

Kgotso and Jabulani meet, discover shared vision

Oct 2024

The Launch

AlignSA officially established

Nov 2024

First Campaign

Major brand partnership begins

Q1 2025

Network Expansion

Growing to 50+ freelancers

Q2 2025

Creator Collective

Reaching 300+ creators nationwide

Oct 2025

Year One Complete

Celebrating in Cape Town, planning scale

Portfolio

Our Work & Impact

A portfolio of campaigns, launches, and cultural moments anchored in measurable outcomes.
Case Study
Mzansi Wethu logo
20 micro-influencers activated1.5M+ opportunities to see
Mzansi Wethu

Homecoming Mzansi - Social Amplification

National launch campaign for the Homecoming Mzansi telenovela featuring live social amplification, trend stewardship, and sentiment uplift across X (Twitter) and Facebook.

20 micro-influencers activated1.5M+ opportunities to see1 456 789 total reach82% positive sentiment lift
View Case Study
#HomeComingMzansi
Case Study
Netflix South Africa logo
1.2M+ organic impressions
Netflix South Africa

Blood Legacy - Influencer & Storytelling Campaign

Global campaign with local creator partnerships and culture-forward storytelling supporting Netflix's African content rollout.

1.2M+ organic impressions
View Case Study
#BloodLegacy#BloodLegacyWatchParty
Case Study
Cell C logo
8.6M+ campaign impressions
Cell C

Last Resort - Twitter Influencer Activation

Twitter influencer campaign mobilising 80+ creators to deliver comedic, meme-driven content reinforcing Cell C's reliability message.

8.6M+ campaign impressions
View Case Study
#CellCLastResort
Case Study
DStv logo
Decoder-only Upsize live until 31 Dec 2025
DStv

Upsize Decoder Promo

Decoder-only Upsize offer unlocking Premium channels for Compact/Compact Plus subscribers and upgrading Family/Access households to Compact until 31 December 2025.

Decoder-only Upsize live until 31 Dec 2025

Client partners

Trusted By Leading Brands

Long-term partners across entertainment, telecoms, and broadcast trust AlignSA to deliver measurable, story-led results.
Mzansi Wethu
Netflix
Cell C
DStv
Showmax

Deep dives

Explore our Case Studies

See the detailed breakdowns and results behind our flagship campaigns—now consolidated under Case Studies.
View Case Studies

For Startups & Growing Brands

Built for Growing Brands

We understand the unique challenges of small businesses and startups. Our solutions are designed to scale with you.

Flexible Packages

Scalable solutions that grow with your business, starting from affordable entry points

Strategic Guidance

Expert direction without the agency price tag. Perfect for lean teams.

Quick Turnaround

Fast execution to keep pace with your growth. Launch campaigns in weeks, not months.

Ready to Transform Your Brand?

Book a consultation with our team and start your journey to greater visibility and impact

Book a Consultation

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