Question 1

Where does AlignSA operate?

Accepted Answer

AlignSA operates from Sandton/Johannesburg and Cape Town, serving brands across South Africa.

Question 2

What services does AlignSA offer?

Accepted Answer

We provide PR, marketing strategy, brand storytelling, media relations, and campaign execution with measurable outcomes.

Question 3

How fast can a campaign start?

Accepted Answer

Discovery and planning typically take 1–2 weeks; we can launch first-wave outreach within 3–4 weeks once messaging, assets, and targeting are aligned.

Question 4

Who founded AlignSA?

Accepted Answer

AlignSA was founded by Kgotso Hope Lekau and Jabulani Macdonald, combining strategic storytelling and creative direction.

Question 5

Do you work with teams outside Sandton and Johannesburg?

Accepted Answer

Yes. We are based in Sandton and Johannesburg and serve clients across Gauteng and the rest of South Africa, with virtual and on-the-ground support.

Question 6

What outcomes do you measure?

Accepted Answer

We measure coverage quality, message pull-through, branded search lift, traffic and leads to your owned properties, and campaign conversions where applicable.

Question 7

Do you handle content and thought leadership?

Accepted Answer

Yes. We create press materials, op-eds, social content kits, and talk tracks for founders and executives, aligned to your campaigns and audiences.

Question 8

How quickly do you respond to enquiries?

Accepted Answer

We reply within 24 hours on business days with next steps and a proposed slot for a working session.

Question 9

Do you offer virtual consultations?

Accepted Answer

Yes. We meet virtually with teams across South Africa and internationally, and can arrange on-the-ground sessions in Gauteng when needed.

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